Derek Barkham is a professional psychological therapist who required a rebranding for his business and the creation of a new website specifically for the hypnotherapy side of his business. The website needed to inform potential clients about the processes and benefits of hypnotherapy and provide clear call to actions to either try a “Free Initial Consultation” or “Book an Appointment”. The site also needed a Blog area too, for the client to update with regular news and articles.
The project challenge
The creative challenge for the hypnotherapy branding was to create a logo and website that would project feelings of calm and tranquillity. This was achieved using a dragonfly avatar and the addition of the suggestion of ripple of water to the logo. A soft colour pallet, incorporating shades of lilac, violet, purple, orange and grey, was used throughout the website to reinforce that tranquil, dreamy feel.
What we did
- Branding design
- Creative web design of responsive site
- Development of bespoke WordPress theme